The Truth About SXSW:
Yeah, it’s a pretty cool festival (Music, interactive, gaming, comedy, etc events are all over town) because it draws some big names and has tons of free stuff and sick parties. I’m excited to see some bands during the music portion. If you can, I think you should attend SXSW at least once (I offered my place for free this year + a wristband that Austin residents can get (not free) and no one bit!).
On the other hand, it seems like a circle jerk that’s even more fun if you have money or if your company pays for your $600 badge. Tilda Swinton, Michael Bluth (Can’t remember his real name), and Mindy Kaling are in town, but normal people living in Austin can’t see them because we don’t have the funds or connections to a badge. Austin is a festival town. Womp womp. SXSW is what it is.
I get why Austin residents get irritated by sxsw though because there are lines everywhere, you can’t get a cab, and traffic is worse than usual, which is already pretty bad.
You don’t know what SXSW is: Not my problem / Lucky. If you like to laugh at the ridiculousness of SXSW, follow this page (I say “LOL”, but it really does make me laugh out loud).